Bloire
Bloire was created to make every moment with your cat—playtime, cuddle time, or walk time—easier, better, and more joyful. Its name combines the French words Blanc and Noire, meaning white and black, inspired by the founder’s two beloved muses, Benjamin and Theodore.
With thoughtful design, sustainability, and a strong sense of community, the brand aims to redefine what it means to be a modern cat parent.
EDITORS’ NOTES:
The natural feathers on the Golden Fish Toy are a big hit—soft, lightweight, and so easy for my cat to chase and bat around. It’s simple fun that keeps her engaged without cluttering up my space.
EDITORS’ NOTES:
Bring the cat on an indoor hike with this mountain & cloud bundle. Let the cat reach for the sky with this purrfect bundle.
EDITORS’ NOTES:
This Buttery Croissant toy is an instant hit! The catnip filling keeps my cat entertained for hours, and the durable cotton ensures it lasts through even the wildest play sessions. Plus, the croissant design is just too cute to pass up—it’s the perfect mix of fun and function for any cat owner.
EDITORS’ NOTES:
This is the cat collar that proves sustainable doesn't mean sacrificing style—the color pattern delivers that pop of color cat parents want without the guilt, made entirely from recycled polyester. The breakaway buckle is the safety feature that actually matters for cats who love to explore tight spaces or climb fences, and the lightweight plastic trims mean your cat won't even notice they're wearing it. Pair it with the matching bowtie if you want that full look, or keep it simple—either way, it's one of those rare pieces that looks good on virtually any coat color.
EDITORS’ NOTES:
The Tea Time Cat Toy has quickly become a must-have in our afternoon routine. While I sip my tea in the warm sunlight, my cat is happily batting around the toy, fully entertained by the catnip inside. It’s the perfect way to share a peaceful, fun moment together!
EDITORS’ NOTES:
The Tea Time Cat Toy has quickly become a must-have in our afternoon routine. While I sip my tea in the warm sunlight, my cat is happily batting around the toy, fully entertained by the catnip inside. It’s the perfect way to share a peaceful, fun moment together!